In today's technology age, the idea of cold calling can be daunting. At high volumes, it can become downright frightening for Sales Professionals. The idea of calling 100+ prospective customers seems like a challenge most Sales Professionals could only dream of achieving consistently. However, that fear and apprehension are holding back Sales Professionals with the potential to have great results. Anybody can achieve their sales goals when they set their mind to it.
A few easy steps, if performed regularly with consistency can be the missing key to success for regularly make cold calls at high volumes. Sales Professional should begin their day with a To-Call list, complete with 100+ prospects, systematically checking off names as the workday progresses. This not only assists with organization, but makes this sometimes overwhelming task less daunting. Simple daily organization of a day's goals with specifically scheduled "calling hours" makes this process broken down into easy steps for success.
One may wonder about the relationship between prospecting and making cold calls at high volumes. While it may seem that the two are unrelated, they actually go hand-in-hand. A Sales Professional cannot make cold calls without first prospecting. Through simple determination and consistency, prospecting new accounts at a high volume throughout the week will make a goal of 100+ cold calls per day manageable and achievable.
Organization on a daily basis is probably the most important aspect to a Sales Professional's workday. Without organization, it is incredibly difficult for any employee to be productive and effective at their craft. Organizing your day, everyday to have multiple pre-scheduled hours dedicated to cold calling will allow a Sales Professional more than enough time to consistently make 100 + cold calls.
While everyone has different strategies for success, my methods are tried, true and effective. Daily, I have pre-set hours for myself to make cold calls. During this period of time, I stay focused on the task at hand, making sure that I don't become distracted. Thus enabling me to achieve high volumes of cold calls. On a typical workday I have also pre-planned for multiple times throughout the day to be able to check emails consistently without interrupting the flow of cold calls.
Fear no longer the intimidation of not being able to achieve high volume cold calling, as the simple steps outlined in this article make it possible.