Many Sales Professionals have at least one mentor who has created a large impact on them, thus somehow improving their careers or professional outlook. As an experienced Sales Professional, it is each individual’s duty to pass along their knowledge to those who are just starting their careers.
Perhaps the most effective way to pass on valuable trade skills and knowledge would be the establishment of a mentorship program within each individual’s Sales Team. New Sales Professionals will benefit from learning about the best times for cold calls & emails, customer acquisitions and the necessary traits to embody when creating a personal brand.
One of the most difficult aspects to beginning a new career, is managing the demands of the time required to work, both in and out of the office. A defining characteristic of Salespeople everywhere is their flexibility and willingness to go above and beyond the call of duty. It’s important to learn early on, that there are wonderful benefits to making a daily to-do list, complete with follow ups.
Customer acquisition can be difficult for many new Salespeople and even a daunting task. Mentorship should help to eliminate any anxiety of new employees and get them started appropriately in their professional journeys.
Personal branding is probably the most underutilized part of turning a good Sales Representative into a great one. Strong personal brands help to gain the respect and trust of potential customers, allowing them to reach their Sales Representative on a personal level.